Breeders programs in the reining industry are growing in number and size. The days of building a great breeding program and selling your foal as a stand-alone, no incentives included, deal are quickly fading into memory. Today, buyers of competition-quality reining horses require them to be enrolled in, or at least eligible for, multiple breeders programs. The number of aged events that won’t let you through the gate without a paid enrollment are growing. And because the purses that result from these programs are skyrocketing, breeders programs continue to thrive. But can it last?
In this episode, the Cowboys talk with the owners and operators of the North American Reining Stakes (NARS). They’ll get honest answers about the sustainability of these programs along with a peek into the future of the NARS breeders program.
The Show Rundown
Breeder Program Evolution
Gearing up for the NARS Derby at the 100X Reining in Tulsa, OK, this week
Big Picture Goals for NARS
The Future of Breeders Programs
Keep Your Questions ComingEmail questions to exec@cowboyoffice.com. We’ll continue to catalog your questions for our next question and answer segment.
ONE MORE THING
Take the American Horse Council Economic Impact Survey. Your voice matters so use it!
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