Expert Analysis & Epic Discussions

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our industry*

million horses in the USA.​
0
million jobs in direct employment impact
0
billion dollar industry.
0

*Source: American Horse Council Economic Impact Study 2023

Where are we going?

our hosts

Brian Dygert

Jody Brainard

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Find Brian Dygert’s contribution at Chapter 6, “A Different Kind of Cowboy”.



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our mission

To assist the western horse industry in riding towards maturity.

Our show will feature guests to have real, honest conversations about things that matter.

It’s time for the cowboy industry to grow up.

we aim to

Help
Change
Perpetuate
Help

Are we growing? We want to help the industry seize opportunities to create wealth rather than just expend it.

Change

Change the economics and activities so that more people can enjoy horses as a hobby, and more professionals can make a living.

Perpetuate

Continue the cowboy way of life by introducing more people to horses, as they improve our everyday lives.

the topics

Horse Sports

Horse Business

Horse Hobby

Cowboy Lifestyle

Time to get on with it.

Submit a topic you want us to discuss in the industry.

“Brian Dygert is an ambassador for the equine community, his in-depth knowledge and clear understanding of the horse-human connection have been powerful for our organizations to grow and be successful in changing times.”​
Taryl O’Shea​Executive Director, Arabian Horse Association of Arizona
I’m truly excited about “Cowboy Office” as I know the combined efforts of Jody Brainard and Brian Dygert will provide a wealth of history and facts about the Cowboy Side of our beloved industry.
Debbie CooperProfessional Horsewoman, Licensed Official for AQHA, NRHA, NRCHA
“It seems to me everything Brian touches, turns to gold. I expect the “Cowboy Office” to be exciting and interesting, as well as educational.
I personally look forward to witnessing the next chapter of my friend Brian Dygert’s successful career.”
Al DunningWorld Champion Horse Trainer and AZQHA Hall of Fame Inductee

the cowboy office way of life

12 Principles We Live By

A cowboy must never shoot first, hit a smaller man, or take unfair advantage.

He must never go back on his word, or trust confided in him.

He must be gentle with children, the elderly, and animals.

He lives each day with courage and takes pride in his work.

He must keep himself clean in thought, speech, action and personal habits.

He must respect women, parents, and his nation’s laws.

A cowboy is a good steward of his family, his animals and his land.

A cowboy must remember that some things aren’t for sale.

He knows where to draw the line.

If it’s not yours, don’t take it, if it’s not true, don’t say it.

Be willing to do what’s right and help those in need.

A Cowboy always leaves things better than he found them.

Episodes:

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