Breeders programs in the reining industry are growing in number and size. The days of building a great breeding program and selling your foal as a stand-alone, no incentives included, deal are quickly fading into memory. Today, buyers of competition-quality reining horses require them to be enrolled in, or at least eligible for, multiple breeders programs. The number of aged events that won’t let you through the gate without a paid enrollment are growing. And because the purses that result from these programs are skyrocketing, breeders programs continue to thrive. But can it last?
In this episode, the Cowboys talk with the owners and operators of the North American Reining Stakes (NARS). They’ll get honest answers about the sustainability of these programs along with a peek into the future of the NARS breeders program.
The Show Rundown
Breeder Program Evolution
Gearing up for the NARS Derby at the 100X Reining in Tulsa, OK, this week
Big Picture Goals for NARS
The Future of Breeders Programs
Keep Your Questions ComingEmail questions to exec@cowboyoffice.com. We’ll continue to catalog your questions for our next question and answer segment.
ONE MORE THING
Take the American Horse Council Economic Impact Survey. Your voice matters so use it!
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Episode 37
The NRHA has 40 rule proposals on the table for 2026. We review and discuss each rule and explore the effects for the sport and association.
Episode 36 The Arabian Working Western Alliance. AWWA.
The newest challenge to the working western horse in a competitive arena. Amateurs are the highlight as well as the skills of a western horse put together in a challenging format that is more than Ranch Riding.
Episode 35 Jim Kiser from Kiser Arenas.
The Man in the Arena. He is riding forward as he shares how to measure, test and manage our performance ground to keep horses sound, performing higher and producing our events better. Join us for a great discussion.
2024 Open Reining Champion. Kaci O”Rourke and The Fireman make history as the 1st woman to win this prestigious event.
We review the event and provide data and analytics for the officiating performance relative to the professional talent displayed.
Episode 34 has an epic discussion around the common issues and scenarios in the industry. Race horses or high performance horses, change the names, venues and towns as the story may be very similar. From medications performance enhancing drugs, government regulations and the bond between horse and human along with what competition will do to human behavior. Join us for a great conversation.
Episode 33 has the #2 Open Rider from All Time in Reining, Shawn Flarida as he shares his insights, forward thinking and lessons learned from one of his Great Horses, Spooks Gotta Whiz and the dynamic event, The Run for the Million in Vegas.
Selecting a horse for the TRFM Finals, preparing your horse along with lessons learned from this ride as the sport continues to evolve. Shawn has qualified and been in every TRFM Finals to date. What event is the SuperBowl of Reining?
1 Rider: 1 Horse competition as opposed to 1 Rider: 3 Horses in open aged events; we discuss along with the open leveling for riders. Is there a difference between L3 & L4 ?
